Jab Comix Keeping Up With The Joneses ((link)) Jun 2026

The original comic by was a social satire that ran from 1913 to 1938, where the titular "Joneses" were never actually seen on screen. JABComix subverts this by making the competition highly visible and physical. While the original was a commentary on the "hedonic treadmill" of consumerism, the JABComix version applies that same relentless comparison to personal and sexual gratification.

: Unlike the original 1913 gag strip that focused on social climbing, JAB Comix's version is an adult-oriented series known for its stylized "Western" comic aesthetic and suggestive themes.

The comix series "Jab Comix: Keeping Up with the Joneses" follows the misadventures of two suburban couples, the Joneses and the Smiths. The Joneses, who are portrayed as wealthy and materialistic, constantly try to one-up the Smiths in their consumption of luxury goods. The Smiths, who are initially portrayed as more frugal and down-to-earth, eventually get caught up in the game of one-upmanship, leading to a series of absurd and humorous consequences. Through their escalating game of material one-upmanship, the comix series satirizes the excesses of consumer culture and the human desire for status and social validation.

style. The art captures the frantic energy of 1920s social climbing, focusing on the expressive exasperation of Aloysius McGinis. Cultural Legacy jab comix keeping up with the joneses

The comix series also touches on the impact of social media on consumer culture. The characters in the comix are constantly comparing themselves to others, measuring their success and status through their material possessions. This behavior is amplified by social media, which creates a culture of curated perfection and fuels the desire for status and validation.

In contrast to early 20th-century newspaper strips, represents the modern era of independent online art.

Jab Comix frequently utilizes dramatic irony. Characters who believe they hold the upper hand socially or financially are routinely humbled through outrageous sexual encounters or blackmailed by the very neighbors they look down upon. Why the Series Resonates in Digital Subcultures Impact on Viewers The original comic by was a social satire

JAB is known for a distinct visual style that sets this work apart from traditional western comics and Japanese manga.

Jab Comix has had a significant impact on modern humor, particularly in the world of webcomics. Borenstein's unique blend of observational humor and relatable storytelling has influenced a new generation of comic creators. The success of Jab Comix has also paved the way for other humorists to explore the absurdities of modern life, from social media anxiety to dating app disasters.

[Panel 2: The Joneses' mansion. Mr. Jones is standing in his driveway, polishing his expensive-looking sports car.] : Unlike the original 1913 gag strip that

By tapping into these themes, you can create a comic strip that resonates with readers and leaves them laughing.

: Characters turn to extreme behaviors to break the monotony of their wealthy, repetitive lives.